Wine descriptors tell us more about a bottle’s price than its flavor. – By Coco Krumme – Slate Magazine

“Graphite. Black currant. Incense. And camphor?” This is a great read. You’ve probably read something similar about wine bullshit before, but this is probably better. Interesting that more expensive wines are described with more specific words.

When it comes to invoking elegance, foreign and complex words have a natural advantage. Cigars and truffle conjure up prestige and luxury. Meanwhile, a little-known berry or spice conveys the worldly sophistication of the critic, which the drinker can share. For a price.

Wine descriptors tell us more about a bottle’s price than its flavor. – By Coco Krumme – Slate Magazine