Zing!: What the New Science of the New Sciences Tells Us About Our Unquenchable Craving for the Illusion of Scientifically-Validated Insight | The Moral Sciences Club | Big Think 2012-06-13 ~ Mark Popularizations that hold up are most likely penned by actual experts who happen to write well. Zing!: What the New Science of the New Sciences Tells Us About Our Unquenchable Craving for the Illusion of Scientifically-Validated Insight | The Moral Sciences Club | Big Think