Frank Chimero × Blog × Web Tableaus

The past week has provided a few notable redesigns of popular web services, including Squarespace and MailChimp. It’s interesting to note the visual similarities in how they have chosen to present themselves: photographed tableaus with props around laptops, tablets, and phones.

See also Matt Thomas’s great post on depicting knowledge work in film, and Felix Salmon’s recent tumble on marketing for mobile banking apps.

Both feature a cup of artisanal coffee on a dark wood counter, next to an iPhone 4 displaying the app in question. How to choose between them?