Interview with Craig Mod… « instantbight

Q. If you could be president for one day what would be your first order of business?

A. […] Everyone gets free pizza making lessons (dough, sauce, etc). Crazy, right? No! It’s about teaching people to have an eye (and tongue) sensitive to quality. Pizza seems simple, but boy it’s tough at first. But then it’s pretty easy once you know what you’re doing. And you’re like: Wow! I make the best pizza in the ‘hood! And chances are, you’re right. You do. So, once you know great pizza, it’s *shocking* how little is out there. How much *bad* pizza is out there. It’s everywhere! Great pizza is actually a pretty low bar. And doesn’t have to cost that much. So it gets you thinking: “Why are these bad pizza places so bad? Why don’t they make great pizza? It’s not that hard!” And then: “Why don’t more people know what great pizza tastes like? Don’t they know how much pleasure they’re missing out on?” And then it spirals into more generalized notions of quality and sensitivity and experience. And then, *poof*, suddenly America is Japan. Or something like that.